Find your Faur Bearings

A focused, senior-led consultation for leaders and teams who need clarity, fast.

Faur Bearings is the most direct way to work with us. You bring a communications challenge, a decision, or a situation you want a clear read on. We spend 45 minutes on it together, and you receive an 8 to 10-page advisory note within a few days: your situation set out plainly, the priorities, and exactly what to do next.

It is senior counsel without a long engagement or a large budget. Many clients use it as a standalone piece of thinking; others use it as the first step into a wider project.

Book your session

What You Get

  • A 45-minute consultation with Michael MacLennan

  • An 8 to 10 page written advisory note: situation, priorities, recommended actions

  • Quick wins you can act on immediately, and a clear view of the bigger moves

Investment

  • Standard Rate: £300

Discounted rate available for charities/session attendees – please get in touch directly to book.

Who is it for?

  • Leaders facing a specific communications decision

  • Teams who want a senior second opinion before committing budget

  • Organisations weighing up a strategy, an audit, or a change of direction

Recent Consultation Examples

  • Heritage Charity (Edinburgh)
    Challenge: Severe capacity constraints, unclear positioning, struggling to articulate value to funders
    Outcome: 10-page advisory note with repositioning framework, funding application templates, and phased implementation plan

  • Creative Agency (Scotland)
    Challenge: "We do everything" positioning preventing premium client acquisition
    Outcome: Focused positioning moving from generalist to specialist creative agency, with client acquisition strategy and revised service architecture

How It Works

1. Book Your Session

Book directly online – sessions available on Wednesdays and Fridays. Payment is taken at the time of booking. Or email michael@faur.site if you'd prefer to arrange directly.

2. Brief Preparation (Optional)

Share any relevant context beforehand – website, current strategy documents, specific challenges. This helps maximise our 45 minutes, though it's entirely optional.

3. 45-Minute Consultation

A focused video call exploring your challenge and identifying strategic opportunities.

4. Receive Your Advisory Note

Within 5 working days, you'll receive a comprehensive 8–10 page document tailored to your specific situation.

5. Decide Next Steps

Implement independently, select optional support packages, or explore bespoke engagement. Entirely your choice.

Why Faur?

We're the rare consultancy combining strategic communications expertise with practical AI implementation capability. That means:

  • Proof-led positioning (not empty claims)

  • AI-assisted execution (we practise what we preach)

  • Fast turnaround (senior-led, no bureaucracy)

  • Transparent pricing (fixed fees, no scope creep)

  • Massive efficiency (3-4 times more efficient than traditional agencies due to lean structure and genuine AI capability)

Our approach is tested transparently through Applied Comms AI, where we share what works – and what doesn't – in implementing AI for communications.

About Michael MacLennan

Your consultation is delivered personally by Michael MacLennan, Faur's founder.

20 years' strategic communications leadership:

  • Red Bull (managing 100m+ fans, delivering 1bn+ views)

  • Brunswick (Director of Digital & Communications)

  • Barclaycard, BBC, ITN, STV, The Herald

Practical AI/ML capability:

  • AI Comms Awards shortlisted for AI Communications Leader of the Year

  • Custom AI system design and implementation

  • Transparent testing through Applied Comms AI

Current:

  • Freelance Digital & Social Director at Grayling UK

  • Board Director at ScotlandIS

  • Serving world-leading multinational clients

View full profile →

Ready to Get Started?

Sessions are available on Wednesdays and Fridays. Payment is taken at the time of booking, and your advisory note follows within 5 working days.

Book your session

Prefer to discuss first? Email michael@faur.site.