The Challenge
A national third sector body representing leaders across the voluntary sector needed a communications strategy that reflected its ambition and served its membership more effectively. Stakeholder engagement had become harder to sustain at pace. Content was inconsistent. The organisation wanted a clearer sense of what it was saying, to whom, and through which channels, along with practical tools to deliver on that rather than a strategy document filed and forgotten.
The Faur Approach
Faur developed a comprehensive communications strategy guidebook alongside a stakeholder engagement plan and content strategy. The work was grounded in a clear-eyed assessment of the organisation's audiences and the communications challenges it faced, producing guidance that was specific and actionable rather than generic.
A facilitated workshop brought the internal team into the process, building shared understanding and practical ownership of the strategy. Follow-up support helped embed the approach after the workshop concluded.
The Result
The strategy was received positively by members and contributed to continued organisational growth.
"What we got was something we could actually use. The workshop made the difference; the team left with clarity about what we were doing and why," said one client contact.
Deliverables included: Communications strategy guidebook; stakeholder engagement plan; content strategy; facilitated workshop; follow-up advisory support.